Case study — Dior Homme
Editorial for Grazia.it
- Client
- Dior Homme
- My role
- Art Director
- Production
- Myvisto
Introduction
Dior Homme
Following in the footsteps of the new Dior Homme commercial “I’m your Man”, starring Robert Pattinson, the video by the Myvisto team tells the story of New York, its most iconic neighbourhoods, its bridges, the streets of Soho and Brooklyn, as lived by two timeless men who explore, observe, contemplate and wear the Dior Homme fragrance.
Credits
- Production
- MyVisto
- Director
- Daniela Baro Minuti
- Photographer
- Daniela Baro Minuti
- Creative Director
- Carlo Takki Rocchietta
- Art Director
- Antonio Martino
- Account
- Cassandra Ferro
- Influencer
- Andrea Faccio @andreafaccio
Luca Vezil @lucavezil
Drawing on the charisma of a captivating city like New York and the inspiration of Dior's official campaign film, Myvisto's production created a black-and-white project combining analogue and digital, with aerial shots, long shots and intense close-ups, and classic direction made of fixed or handheld sequence shots, capturing every side of the modern man: virile, present, and unafraid of his emotions.
Source: Brand News
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